Our Approach to Innovative and Sustainable Fine Jewelry on the Treasure Coast

 

Welcome to Victoria Ashley Fine Jewelry, where exquisite craftsmanship meets a passion for personalized elegance along the Treasure Coast. Victoria, our master jeweler and fearless leader, brings over two decades of expertise to the art of creating timeless pieces of fine jewelry. Born and raised in the picturesque surroundings of Vero Beach, her roots deeply influence the essence of our collections, blending tradition with a touch of artistic flair that is all her own.

At Victoria Ashley Fine Jewelry, we hold a fundamental belief that jewelry is more than adornment; it's a reflection of your individuality. Each piece is meticulously curated and crafted to accentuate your personal style, celebrating the beautiful journey that is uniquely yours. Our commitment to quality craftsmanship ensures that every creation is not just a piece of jewelry, but a manifestation of your identity.

In our pursuit of excellence, we extend the same level of care to our clients as we do to our creations. We understand that jewelry is a deeply personal investment, and our dedicated team is here to provide unparalleled hospitality and individualized service.

Beyond our dedication to personal service, we recognize the importance of broader connections—to our community and the ecosystems we inhabit. Victoria Ashley Fine Jewelry is committed to giving back, fostering a positive impact on both a local and global scale. With a sense of stewardship, we strive to contribute to the well-being of our community and the preservation of our precious natural resources.

At Victoria Ashley Fine Jewelry we aim to intertwine passion, craftsmanship, and community to create an unparalleled experience. Explore our collections and embark on a journey of timeless elegance that speaks to the essence of who you are.

 

Jewelry Inspired by Nature and Human Diversity

  • Inspired by Nature

    Wear the sunrise, whisper with the waves, carry a forest on your
    finger. Our jewelry captures Earth's magic in sustainable pieces that bring your love of nature to life.

  • Imbued with Culture

    Centuries of artistry live on in our jewelry. We honor traditions, applying the technologies and craftmanship of diverse artists and cultures to create unique jewelry art.

  • Imagined for you

    Our Cultural and Natural Wonders Collection offers you an opportunity to wear your passion for nature and culture as a statement of your personal
    style, heritage, and unique story.
Find Your Statement Piece

Eco-Friendly and Community-Oriented Fine Jewelry in Vero Beach

At Victoria Ashley Fine Jewelry, we believe in the profound impact that businesses can have on the world, and we are committed to making a positive contribution to both our local community and the global environment. Rooted in our values, we actively support local charities, aiming to uplift and strengthen the fabric of our community. We recognize the importance of environmental stewardship and undertake initiatives to offset our carbon footprint by planting trees on the Treasure Coast and around the world. This commitment extends beyond symbolic gestures, as we engage in hands-on volunteering with local organizations dedicated to preserving and restoring our precious natural resources. Through these endeavors, we aspire to create a legacy that transcends the world of jewelry, fostering a harmonious balance between aesthetic beauty and responsible citizenship.

Our Three Focused Approach to Giving Back

Master Jeweler and Fearless Leader

Victoria Ashley Kerkela

Being raised by an artist in one of the most beautiful coastal cities, Victoria has always been drawn toward beauty. At the age of 15, Victoria began her love affair with jewelry art. She found herself immersed in the art scene during her high school years, eventually enrolling in the Visual and Performing Arts program at Indian River Charter High School where she studied and volunteered at the Vero Beach Museum of Art. After Graduation, Victoria became an apprentice jeweler under John Michael Mathews, and she learned by example how to expertly repair and create exquisite Jewelry.

Her artistry and attention to detail set her apart in the community, where she has developed a reputation as one of the Treasure Coast’s premier master jewelers. Now, Victoria has set out to bring a new level of artistry and hospitality to the Vero Beach art scene. Her passion to make jewelry that is unique and personalized is at the forefront of our approach to enhancing your jewelry experience, as is her drive to build a stronger, more sustainable community.

 

Sales and Logistics Aficionado

Ashley Hays

Growing up in Vero Beach, Ashley can tell you firsthand all about the beauty & charm that our lovely seaside city has to offer. When she isn’t fishing, diving or boating with her family or friends, you might find her perfecting her softball swing, practicing the violin, or pet sitting for local friends. Her love for jewelry & gemstones along with her positive energy & infectious laugh make her an invaluable member of our jewelry “family”.

The Man Behind the Curtain

Corey Kerkela

Victoria’s Husband and business partner was raised in Indian River County, where he developed a love for the Ocean and Wildlife. After 7 years in the U.S. Coast Guard, Corey earned degrees from Indian River State College and the University of Central Florida in Business and Archaeology through which he developed an appreciation for cultures and travel, as well as the credentials needed to become the director at the McLarty Treasure Museum. Corey’s efforts for Victoria Ashley Fine Jewelry concentrates on marketing and blogging about jewelry cultures and the destinations where these cultures are showcased. As he travels the World with his son, Brendon, filming for their YouTube Channel, The Gallivanthropologists, Corey is documenting and will be purchasing some of the rarest gems and exotic pieces of jewelry on earth to bring home to the store where we can sell and teach you about them.